PR & Communications

MarketAcross retainers start from approximately $8,000 per month, with pricing scaling based on scope, channels covered, and level of service intensity. Project-based engagements are available for specific launches or campaigns. Given the firm's decade of experience and breadth of service — earned media, thought leadership, community communications, and crisis PR — its pricing is competitive relative to comparable full-service Web3 agencies.

A standard MarketAcross retainer covers earned media placement across crypto publications, thought leadership content creation and placement, ongoing community communications strategy, and access to the firm's crypto media relationships built over 10+ years. Crisis communications and exchange listing PR are available as premium services. The firm's crypto events calendar (marketacross.com/crypto-events) is a widely-used supplementary resource for clients.

Yap Global is positioned as a premium agency, with retainers typically starting from $15,000 per month — at the higher end of the crypto PR market. This positioning reflects the firm's focus on institutional credibility, mainstream financial media relationships, and the calibre of its team (including former journalists, policy advisors, and TradFi communicators). Projects with institutional ambitions and sufficient budget are the right fit.

Yap Global's distinctive positioning is institutional credibility — the firm specialises in elevating clients' standing with institutional audiences, mainstream financial media (FT, Bloomberg, Reuters), and policymakers, rather than focusing primarily on crypto-native press. This makes it particularly valuable for projects at the intersection of DeFi and institutional finance, tokenisation narratives, and regulatory engagement where mainstream credibility matters as much as crypto community awareness.

NinjaPromo retainers start from approximately $5,000 per month — more accessible than premium agencies like Yap Global, while still covering a comprehensive range of services. Project-based packages are also available for specific campaigns such as exchange listing promotions or token launches. The lower starting price point makes NinjaPromo viable for growth-stage projects that need full-stack marketing support without the premium agency price tag.

NinjaPromo provides a genuinely full-service marketing offering: PR and media distribution, community management, PPC and paid media, influencer and KOL campaigns, brand strategy, and content marketing. This breadth means clients can avoid managing multiple specialist agencies for different functions — a meaningful operational simplification for teams without dedicated in-house marketing resources.

Coinpresso retainers start from approximately $3,500 per month — the most accessible price point among the crypto PR agencies in this directory. This entry-level pricing reflects the firm's focus on SEO-led content and organic growth rather than premium earned media at major publications, making it a viable option for post-launch projects with sustained organic visibility as a priority.

Coinpresso has built a distinctive position as the go-to agency for SEO-led organic growth alongside traditional PR — combining keyword-optimised content marketing, genuine editorial link-building, and press release distribution to create compounding organic traffic. Unlike agencies focused primarily on launch-week media spikes, Coinpresso's approach is optimised for sustained post-launch visibility where organic search becomes the primary user acquisition channel.